Ciuci (pronounced see-u-see) Consulting is a strategy and consumer intelligence company with strong technical expertise in strategy formulation, research, and human capital development.
The word brand is an adaptation of the original Old Norse word “brandr” meaning an identifying mark on livestock done with a heated iron rod. Back then, these “brandrs” were the only way owners could identify their livestock from others[1]. In other words, brands were...
The Independent National Electoral Commission (INEC) in the early hours of Saturday 16 February announced its decision to postpone the elections by one week, stating logistical difficulties as the reason. This decision has significant micro and macro economic impacts and experts have been looking at...
In today’s fast paced global business environment, the need to understand and leverage on the benefits data provides cannot be over emphasized especially in today’s world. African businesses and entrepreneurs must take a more direct and deliberate approach in gathering and analyzing data. With the...
Many business owners and executives have varying perspectives on the approach and attributes for effective leadership. Many have made leadership about changing the world, thereby creating outdated leadership development programs based on success models from a world that was and not one that is or...
An entrepreneur often starts out a new business with hopes and dreams. These are often driven by motives for change or opportunity. The fire burns strong in the belly and the energy levels are pumped. The sweat to kickstart the company is on. But what...
How one feels is the major reason why people listen to music A survey recently conducted by Ciuci Consulting in Asaba, Delta State shows that people’s feelings/mood is a major driver of why people listen to music. It also showed a number of artistes ranking...
One of Africa’s leading consulting firms, Ciuci (pronounced see-u-see) Consulting will on August 1st, 2018 commence its operations in the South-South/South-Eastern part of Nigeria as it opens its regional office in Asaba, Delta State. This milestone is yet another key achievement for the professional services...
Nation Building In 5 days, Nigeria will celebrate her 57th year of independence. Why does it matter to us as business people? It matters because for many of us, our interest lies in how we build better businesses, have a better quality of life, how we can...
The democratization of power to the customer has created a new era in retail banking. Customers are more dynamic, technologically savvy, know what they want, and therefore are more particular about their needs and expect banks to deliver increasingly higher quality products and services. The...
In celebration of customer service week 2017, here are some valuable insights from customers in the retail banking industry. As we anticipate Ciuci Consulting’s 2017 Retail Banking Report, here are a few examples of how customers viewed the industry in 2016. The research is conducted to...
